Use PostHog cohorts and events to trigger handwritten follow-up
PostHog events, cohorts, or syncs can decide who gets handwritten mail, while QR scans return offline engagement for attribution.

QR scan automation
Turn PostHog events into follow-up.
Send handwritten mail from PostHog, then route QR scan engagement back into your stack for analytics, lifecycle updates, and follow-up tasks.

Trigger handwritten mail from PostHog
Use PostHog events, cohorts, and synced audiences as the logic layer for who should receive handwritten mail.
- High-intent event -> send handwritten follow-up
- Audience sync -> add recipients automatically
- Warehouse flag -> trigger direct mail
- High-value audience -> trigger handwritten campaign
Send QR scan events into PostHog
Capture QR scan events inside PostHog so offline engagement flows into attribution, audiences, and downstream destinations.
- QR scan -> track event for attribution
- QR scan -> build audience for retargeting
- QR scan -> sync engagement to warehouse
- QR scan -> add person to engaged cohort
Trigger handwritten mail from product signals
Connect PostHog and Scribeless to use behavioral data, warehouse syncs, or audience logic as the decision layer for handwritten mail. Trigger sends when a person enters a cohort or crosses an event threshold, then return QR scan engagement to PostHog to capture QR scan events for attribution, so offline direct mail becomes another measurable signal in your attribution and activation stack.

