Use PostHog events to trigger handwritten mail and capture QR scan analytics
PostHog events can decide who gets handwritten mail, while QR scan events return offline engagement for attribution and follow-up.
Trigger handwritten mail from PostHog
Use PostHog events and synced audiences as the logic layer for who should receive handwritten mail.
- High-intent event -> send handwritten follow-up
- Audience sync -> add recipients automatically
- Warehouse flag -> trigger direct mail
- High-value audience -> trigger handwritten campaign
Send QR scan events into PostHog
Capture QR scan events inside PostHog so offline engagement flows into attribution, audiences, and downstream destinations.
- QR scan -> track event for attribution
- QR scan -> build audience for retargeting
- QR scan -> sync engagement to warehouse
- QR scan -> flag engaged person for follow-up
QR scan automation
Turn PostHog events into follow-up.
Send handwritten mail from PostHog, then route QR scan engagement back into your stack for analytics, lifecycle updates, and follow-up tasks.
Trigger handwritten mail from product signals
Connect PostHog and Scribeless to use product events, warehouse syncs, or audience logic as the decision layer for handwritten mail. Trigger sends when a person crosses an event threshold, then return QR scan engagement to PostHog as scan events for attribution, so offline direct mail becomes another measurable signal in your activation stack.
